Brand API (Brandfetch) · Rate Limits

Brand Api Rate Limits

Brandfetch enforces a soft 500,000 requests/month fair-use ceiling on the Logo API plus hard 5-minute throughput windows scoped per IP and per customer. Overages on the throughput windows return HTTP 429. The Brand API has a separate hard cap of 2,500 calls/month tied to its subscription.

4 Limits Throttle: 429
BrandsLogosBrand AssetsRate Limiting

Limits

Logo API monthly fair-use account
requests_per_month · month
500000
Soft limit. Exceeding does not trigger immediate blocking.
Logo API per-IP throughput ip
requests_per_5_minutes · minute
1000
Hard 1,000 requests every 5 minutes per IP. 429 on overage.
Logo API per-customer throughput account
requests_per_5_minutes · minute
2400
Hard 2,400 requests every 5 minutes per customer. 429 on overage.
Brand API monthly cap account
requests_per_month · month
2500
Hard cap on $99/month Brand API subscription.

Policies

Backoff Strategy
Apply exponential backoff with jitter on 429 responses; respect any Retry-After header when present.
Soft vs Hard Limits
The 500K monthly Logo API allowance is soft (fair-use); per-IP and per-customer 5-minute throughput windows are hard limits.
Caching
Cache logo and brand responses aggressively client-side to stay inside the 5-minute throughput windows; Enterprise plans negotiate custom cache TTLs.
Capacity Increase
Higher monthly volumes and SLAs require an Enterprise plan negotiated with Brandfetch.

Sources